We run your ad accounts like it's our own money.
Digital81 handles media buying and creative testing for DTC brands in beauty, fitness, and CPG. No juniors, no decks, no monthly surprises. Just someone in the account every day making it work.
Two things. Done properly.
No bloated scope, no "full funnel" sales pitch. Digital81 does two things and does them in the account every day, not on a slide once a month.
Accounts run in real time
Meta, Google, and TikTok accounts built and optimized for how they actually perform, not how a template says they should. Budgets, bids, and structure adjusted as the data changes, not reviewed once a week and left alone.
New creative, real hypotheses
New creative in market on a real cadence, tested against an actual hypothesis, not just more volume for the sake of it. Winners get scaled fast, losers get killed faster.
Not an agency. One operator who's done this a while.
Digital81 is run by Paul, who's spent the last 10+ years inside DTC and ecommerce growth, in-house and agency side, mostly in the Shopify world. He's managed ad budgets from five figures to six figures a month, run paid media and creative testing for dozens of DTC brands, and has been the person a founder calls when an agency stops answering, and the person a CMO puts on the account when performance actually needs to move.
Digital81 is that same work, just under its own name now. Fewer accounts, more attention on each one.
A small number of brands, on purpose.
Right now Digital81 works with a handful of DTC brands in beauty, fitness, and CPG. That's intentional, fewer accounts means every one of them actually gets attention instead of getting squeezed into a rotation.
Three steps. No middle layer.
Audit
We get into the account and tell you what's actually happening, not what a slide deck says is happening.
Rebuild
Structure, creative, and testing get rebuilt around what the data shows, not a generic template.
Run
We're in the account every day. Spend moves and decisions get made fast, nobody's waiting on a weekly call to react.
Ready to actually look at your ad account?
Book 20 minutes. No deck, no pitch, just a real conversation about what's working and what isn't.
Book a call →